ANASAZI Foundation is a non-profit intervention resource dedicated to restoring and strengthening parent-child relationships through wilderness programs. I was hired as Marketing Coordinator to develop a fresh, new visual brand to commemorate ANASAZI’s 20th anniversary. This included a new logo, web site, print collateral, and online/print marketing. This also included preparing for a 3-day gala for which I personally created themes and designed all print materials and visual media, among other creative duties.

This post is pretty extensive and yet does not show everything I created for ANASAZI Foundation.








Press Kit Cover Front

Melanie, McKenzie, and Madelyn Merchant are the oldest of 7 musical siblings from Gilbert, Arizona entertaining audiences from Arizona to New York. By 2006, Melanie had become a featured singer-songwriter and opened with an original song for a benefit event honoring the legendary Wynonna Judd. In the Summer of 2007, they formed their country-bluegrass band Melanie and Firefly to perform during Writer’s Night at the world-famous Bluebird Cafe in Nashville, Tennessee. They went on to share the stage with The Gin Blossoms, Ryan Shupe & The Rubberband, and Benton Paul later that year.


LOGO DESIGN: Gold Line Entertainment


When I was working with Pop Country band Firefly, Cindy Goldney jumped aboard the management team as Booking Agent. She had formed her business but didn’t have a logo. I came up with this emphasizing the color gold and the word entertainment in a solid “gold line”:

Gold Line Entertainment