
For over 20 years, Jonathan Roberts has thrown himself passionately into creating beautiful things to experience. His skills in design, technology, music, writing, event planning, theater arts, and cooking combine to culminate in spectacular branded websites, collateral, products, and events for his clients.
We primarily provide 360° creative services in brand development, visual design and product/service development for celebrities, entertainers, & athletes.
What Can Jonathan Do For You?
Branding
Jonathan can help you define all your brand elements, including:
name | colors | sounds | language | stories | text | visual representations | and use
Graphic Design
Jonathan can put your brand on anything:
print ads | posters | clothing | business cards | highway billboards | vinyl banners | flyers | direct mail postcards | rack cards | brochures | booklets | menus | stationery | product packaging | and anything else you can dream up
Web & Digital
Jonathan can integrate your brand into web and digital based media:
websites | social media accounts | social media posts | email | apps and skins
Illustration
Jonathan can create hand-drawn and handcrafted illustrations:
vector graphics using Adobe Illustrator | pencil | ink | acrylic | charcoal | watercolor | mixed media
Photography
Jonathan can ensure your images perfectly align with your brand message through these skills:
photo shoots | concept & styling | touch-ups | color & light correction | custom filters | transparent background knock-outs | layered Photoshop files
Product Development
Jonathan can help you create products that represent your brand message:
clothing | jewelry | accessories | food | music | games | health & beauty
Branded Services Development
Jonathan has worked on creating branded services for clients, including:
fundraising galas | golf tournaments | private dinners | musical showcases | camps | non-profit ventures | web content
Environmental Branding
Jonathan can carry your brand into attributes of spacial design for personal or public use through:
decor | floor plans | signage | lighting | music & ambient sound
Some Work
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Work Blog
GRAPHIC DESIGN: Firefly on iTunes
iTunes requires artwork to be submitted the same time as music so everything can be registered as a bundle. We had the music but needed artwork so here is what I came up with using elements of their visual brand design portfolio. When Firefly got their...
PRINT DESIGN: Firefly Stage Banner
This is a free-standing banner I created for Firefly. It's important to have your name visible where your audience can see it. Many times they will not know who you are if you they did not come to see you specifically. Make sure to add your web address too so...
MERCHANDISE DESIGN: Firefly
AUTOGRAPH POSTER I designed this 8"x10" poster as part of Firefly's merchandise line. During the Recession, fans bought smaller ticket items but still made some purchases. Many just wanted something for the girls to sign and this was an affordable solution in...
Package Design: Firefly’s Pop-Up Press Kit
Many times the first impression a person gets is what they see of an artist before they even hear them sing. So, I invest greatly in helping artists convey the message of their brand visually. This is one of my favorite hand-crafted projects I've created...
Copywriting: Firefly Fundraising Proposal
When Firefly asked me to produce their private fundraising showcase, I worked closely with their dad Mike Merchant to compose this proposal. The night was a success. By the end of the evening, the host asked for us to meet with him. During the meeting he...
Digital Design: Email (HTML) Invitation to Firefly Private Showcase
Once I created the print version of this invitation, the email version was a snap. I used the images in a downward sequence, adding a bit of html code and sent out emails to the 50 or so potential investors who were invited to Firefly's private showcase....
Print Design: Firefly Private Showcase Invitation
In 2009 I produced a fundraising private showcase for Country Pop sister trio Firefly. This printed invitation features new artwork, color palette, and the new logo. Photographer Mark Mabry took shots of Melanie, McKenzie, and Madelyn. I knocked them out in...
Web Design: iheartfirefly.com
When preparing for their initial private fundraising event in 2009, I designed this web site for Country Pop band Firefly featuring their new logo and color palette.
Logo Design: Firefly
Firefly's main logo is designed to appeal to girls ages 8-18. Pretty and gold like a fairytale princess would sign her name. The web domain is also their LLC name. Both logos are used by promoters and event organizers when creating advertisements for upcoming...
Visual Branding: Firefly
Melanie, McKenzie, and Madelyn Merchant are the oldest of 7 musical siblings from Gilbert, Arizona entertaining audiences from Arizona to New York. By 2006, Melanie had become a featured singer-songwriter and opened with an original song for a benefit...
“Your brand can sell things or it can sell much more
—something with meaning, depth, and purpose.
Stop selling things.
Instead, sell possibilities.”
—Jonathan Roberts
Ready to Create Your World?
480.330.5393 | create@jonathanroberts.co
Hollywood, CA | Office Hours: M-F 9am to 5pm